Nikkie de Jager, widely known as NikkieTutorials, is a Dutch makeup artist, beauty vlogger, and YouTube sensation whose transformative makeup tutorials have inspired millions. As of 2025, Nikkie de Jager’s net worth is estimated at $8 million, reflecting her success as a YouTube star, brand collaborator, and entrepreneur. Born on March 2, 1994, she is 31 years old and stands at an impressive 6 feet 2 inches tall, weighing approximately 92 kg. Married to Dylan Drossaers since 2022, Nikkie’s journey from a teenage YouTuber to a global beauty icon is remarkable. This article explores her age, net worth, married life, salary, height, weight, dating history, wiki, bio, and profession with fresh insights and updated information.
Who Is Nikkie de Jager? A Beauty Icon’s Journey
Nikkie de Jager, born in Wageningen, Netherlands, discovered her passion for makeup at 14 years old while watching MTV’s The Hills. Inspired by Lauren Conrad’s iconic looks, she began creating YouTube tutorials in 2008 under the handle NikkieTutorials. Her 2015 video, “The Power of Makeup,” went viral, sparking a global movement encouraging people to embrace their natural and made-up selves. Today, her YouTube channel boasts over 14 million subscribers, and her Instagram (@nikkietutorials) has 19.4 million followers, making her a leading figure in the beauty industry.
Nikkie’s profession as a makeup artist extends beyond YouTube. She has worked on high-profile projects like Holland’s Next Top Model and served as the head makeup artist for RTL5’s I Can Make You a Supermodel. Her authenticity, including her public revelation as a transgender woman in 2020, has deepened her connection with fans, cementing her as an LGBTQ+ icon.
Nikkie de Jager’s Net Worth and Salary in 2025
Nikkie de Jager’s net worth in 2025 is estimated at $8 million, a significant increase from earlier estimates of $6 million, driven by her YouTube ad revenue, brand partnerships, and entrepreneurial ventures. Her salary varies, with YouTube earnings averaging $70,000 to $1 million annually, depending on views and sponsorships. For instance, a single sponsored post can earn her upwards of $20,000, based on industry standards for influencers with her reach.
Her collaborations with brands like Too Faced, Maybelline, and Beauty Bay have been lucrative, though her 2016 Too Faced deal sparked controversy over alleged underpayment. Nikkie’s 2021 launch of Nimya by NikkieTutorials, a skincare and makeup line, has further boosted her wealth. The line’s Moisturizer/Primer Hybrid and Cooling Ice Stick have been praised for their innovative formulas, contributing to her growing empire.
“Creating Nimya was like birthing my creative vision. It’s about empowering people to feel radiant in their skin,” Nikkie shared in a 2021 interview.
Age, Height, Weight, and Physical Stats
As of 2025, Nikkie de Jager’s age is 31 years old, born under the Pisces zodiac sign. Standing at 6 feet 2 inches (189 cm), her height is striking, enhanced by growth stoppers taken during her transition to prevent further growth. She weighs approximately 92 kg (203 lbs), maintaining a healthy, curvaceous figure with measurements of 44-34-40 inches. Her blonde hair and blue eyes complement her bold makeup looks, which she showcases on platforms like Instagram and TikTok (@nikkietutorials).
Nikkie’s weight loss journey, shedding 50 pounds by 2018, was a powerful response to body-shaming critics. Her confidence and authenticity shine through, making her a role model for embracing one’s unique beauty.
Married Life and Dating History
Nikkie de Jager is married to Dylan Drossaers, a supportive partner she began dating in 2018. The couple got engaged during a romantic trip to Italy in August 2019 and tied the knot on September 6, 2022. Their wedding was a glamorous affair, with Nikkie stunning in a custom gown. Dylan, active on Instagram (@dylandrossaers), has been a pillar of support, especially during Nikkie’s public coming out as transgender.
Before Dylan, Nikkie dated Rick Smit from 2013 to 2018. Their breakup was amicable, with Nikkie noting they remained friends. Her openness about her dating history resonates with fans, who admire her transparency.
“Dylan is my rock. His support gave me the courage to share my truth,” Nikkie said in her 2020 “I’m Coming Out” video.
Career Milestones and Professional Achievements
Nikkie’s profession as a makeup artist and vlogger has earned her global recognition. After joining Colourfool Agency in 2011, she worked on major TV shows and became a Global Beauty Adviser for Marc Jacobs Beauty in 2019. Her 2020 role as a co-host of the Eurovision Song Contest marked her as the first transgender host, a historic milestone. In 2024, she was set to serve as the Jury Spokesperson for the Netherlands at Eurovision but withdrew due to controversy surrounding the Dutch contestant’s disqualification.
Her YouTube Guru award at the 2017 Shorty Awards and Choice Fashion/Beauty Web Star at the Teen Choice Awards highlight her influence. Nikkie’s collaborations with icons like Lady Gaga for Haus Laboratories and her guest judging on Drag Race Holland showcase her versatility.
Unique Insights: Nikkie’s Impact on Beauty and Inclusivity
Nikkie’s influence extends beyond makeup. Her 2020 coming-out video, viewed over 31 million times, sparked global conversations about transgender representation. Unlike many influencers, she uses her platform to advocate for inclusivity, challenging beauty standards and promoting self-love. Her Nimya brand emphasizes products for all skin types, reflecting her commitment to diversity.
A 2023 case study by Cosmetics Business noted that Nikkie’s tutorials increased engagement for partnered brands by 35%, proving her marketing prowess. Her ability to blend artistry with authenticity sets her apart in a crowded industry.
Biography Table
| Attribute | Details |
|---|---|
| Full Name | Nikkie de Jager-Drossaers |
| Date of Birth | March 2, 1994 |
| Age | 31 years old (as of 2025) |
| Nationality | Dutch |
| Ethnicity | White-Caucasian |
| Zodiac Sign | Pisces |
| Height | 6 feet 2 inches (189 cm) |
| Weight | 92 kg (203 lbs) |
| Body Measurements | 44-34-40 inches |
| Hair Color | Blonde |
| Eye Color | Blue |
| Profession | Makeup Artist, Beauty Vlogger, YouTuber |
| Net Worth | $8 million (2025 estimate) |
| Salary | $70,000–$1 million annually (YouTube and sponsorships) |
| Marital Status | Married to Dylan Drossaers (September 6, 2022) |
| Dating History | Rick Smit (2013–2018), Dylan Drossaers (2018–present) |
| Siblings | Emile de Jager, Ravi Spee, Mikai Spee (deceased, May 2018) |
| Parents | Jeroen Spee (father), Saskia Spee (mother) |
| YouTube Channel | NikkieTutorials (14 million subscribers) |
| @nikkietutorials (19.4 million followers) | |
| @NikkieTutorials (1.9 million followers) | |
| Notable Awards | Shorty Awards (2017), Teen Choice Awards (2017) |
| Brand Collaborations | Too Faced, Maybelline, Beauty Bay, Marc Jacobs, Haus Laboratories |
| Business Ventures | Nimya by NikkieTutorials (launched 2021) |
Conclusion: Nikkie’s Legacy in Beauty and Beyond
Nikkie de Jager has redefined beauty vlogging with her talent, authenticity, and advocacy. Her net worth, age, married life, salary, height, weight, and dating history reflect a multifaceted career built on passion and resilience. From her viral Power of Makeup video to her groundbreaking Eurovision role, Nikkie continues to inspire millions. Follow her journey on YouTube, Instagram, and Wikipedia for the latest updates on this beauty trailblazer.
