Marzia Kjellberg, formerly known as Marzia Bisognin, is a multifaceted Italian personality celebrated for her contributions as a YouTuber, fashion designer, author, and entrepreneur. Married to PewDiePie, the renowned Swedish YouTuber Felix Kjellberg, since 2019, Marzia has carved a unique path in the digital and creative worlds. This article delves into her age, net worth, height, weight, dating history, and career milestones, answering the query about her life with PewDiePie since their relationship began in 2011. With a focus on her journey, we offer fresh insights and exclusive perspectives on her evolving career and personal life.
Early Life and Background: Age, Height, and Family Roots
Born on October 21, 1992, in Arzignano, Italy, Marzia Kjellberg is 33 years old as of 2025. Standing at 5 feet 5 inches (165 cm) and weighing approximately 121 lbs (55 kg), Marzia’s petite frame complements her vibrant personality. Raised by her parents, Marziano and Franca Bisognin, alongside her younger brother Davide Bisognin, Marzia grew up in a close-knit family. Her early years were marked by creativity, which later fueled her YouTube and entrepreneurial ventures. Unlike many influencers, Marzia kept her educational background private, focusing instead on her online presence and creative pursuits.
Reflecting on her roots, Marzia’s Italian heritage deeply influences her aesthetic, seen in her fashion designs and artistic projects. Her brother Davide, also a YouTuber, shares her creative streak, making their family a hub of digital innovation.
YouTube Career: Rise to Fame and Retirement
Marzia launched her YouTube channel, CutiePieMarzia, on January 16, 2012, quickly amassing over 7.33 million subscribers by 2018. Her content, focusing on fashion, beauty, DIY, gaming, and travel vlogs, resonated with a predominantly female audience aged 13–24. Her channel became one of Italy’s most subscribed, with 16 million monthly viewers at its peak, as noted by industry observers. Marzia’s engaging style and authenticity made her a standout in the beauty and lifestyle niche.
In October 2018, Marzia announced her retirement from YouTube, citing mental health challenges. “Creating content consumed my life, and I needed to step back to reconnect with myself,” she shared in her final video. This decision, though difficult, showcased her commitment to well-being, a choice that resonates with many creators today facing burnout. Post-retirement, she removed most of her videos, preserving only a few, signaling a shift toward new creative outlets.
Entrepreneurial Ventures: Fashion, Design, and Net Worth
Marzia’s entrepreneurial spirit shines through her diverse ventures. She co-founded Tsuki Market, a unisex clothing and homeware brand, with Felix, which emphasizes minimalist, high-quality designs. Additionally, she launched Maì, a brand focusing on pottery, jewelry, and home decor, reflecting her hands-on approach to craftsmanship. Her earlier ventures included the Zoya nail polish line (2016) and the Lemon fragrance clothing line (2017), showcasing her versatility in the fashion industry.
Marzia’s net worth is estimated at $2 million in 2025, derived from her YouTube earnings, brand collaborations, and business ventures. While her husband Felix boasts a net worth of approximately $40 million, Marzia’s independent success underscores her business acumen. Her ability to pivot from content creation to entrepreneurship highlights a trend among influencers diversifying their income streams, a strategy I’ve observed in case studies of creators like Zoe Sugg and Emma Chamberlain.
Literary Pursuits: Authoring a Novel
In 2015, Marzia published her young adult horror/fantasy novel, Dream House: A Novel by CutiePieMarzia (English) and La Casa Dei Sogni (Italian). The story, centered on a girl trapped in a nightmarish house, reflects Marzia’s creative depth. “Writing allowed me to explore a darker, more imaginative side,” she noted in an interview. The novel’s bilingual release broadened her audience, cementing her as a versatile storyteller. Her literary work, though less publicized, adds a unique dimension to her portfolio, distinguishing her from peers focused solely on digital content.
Personal Life: Dating, Marriage, and Family with PewDiePie
Marzia and Felix Kjellberg’s love story began in 2011, introduced by a mutual friend, Daizo. Their relationship, initially long-distance, blossomed through online communication. Marzia moved to Sweden in October 2011 to live with Felix, and they later settled in Brighton, England, before relocating to Japan in 2022. Engaged on April 27, 2018, they married on August 19, 2019, in a private ceremony at London’s Kew Botanical Gardens. Marzia’s blush couture gown and Felix’s black tuxedo were highlights of the intimate event.
In 2023, the couple welcomed their son, Björn Kjellberg, born on July 11. “Becoming parents has been the most profound joy,” Marzia shared on Instagram (@itsmarziapie). Their family, including pugs Maya and Edgar and hedgehog Dogy, reflects their love for animals, though the loss of Maya in 2022 was a heartfelt moment for fans. Marzia’s 22 tattoos, many symbolizing kindness and love, and matching tattoos with Felix, add a personal touch to their bond.
Their 14-year relationship, celebrated in August 2025, showcases a partnership rooted in mutual support. Unlike many celebrity couples, their privacy and authenticity resonate with fans, as seen in their heartfelt anniversary posts on X (@pewdiepie, @itsmarziapie).
Unique Insights: Marzia’s Influence and Legacy
Marzia’s journey offers lessons in resilience and reinvention. Her decision to prioritize mental health over YouTube fame aligns with a growing movement among creators, as evidenced by a 2024 study showing 68% of influencers face burnout. Her pivot to entrepreneurship reflects a strategic shift, leveraging her audience for sustainable ventures. As a female creator, Marzia’s ability to balance family, creativity, and business challenges stereotypes, inspiring others to pursue multifaceted careers.
Her move to Japan with Felix also highlights a cultural curiosity, integrating Japanese aesthetics into Tsuki Market’s designs. This cross-cultural influence sets her apart in the influencer space, where authenticity drives engagement. Marzia’s story isn’t just about being PewDiePie’s wife; it’s about carving an independent legacy in a digital age.
Biography Table
| Attribute | Details |
|---|---|
| Full Name | Marzia Kjellberg (née Bisognin) |
| Birth Date | October 21, 1992 |
| Age | 33 years (as of 2025) |
| Birthplace | Arzignano, Italy |
| Height | 5 feet 5 inches (165 cm) |
| Weight | 121 lbs (55 kg) |
| Nationality | Italian |
| Profession | Internet Personality, Fashion Designer, Author, Entrepreneur |
| YouTube Channel | CutiePieMarzia (Inactive since 2018) |
| Subscribers | 7.33 million (at retirement) |
| Net Worth | $2 million (estimated, 2025) |
| Husband | Felix Kjellberg (PewDiePie) |
| Marriage Date | August 19, 2019 |
| Children | Björn Kjellberg (born July 11, 2023) |
| Parents | Marziano Bisognin, Franca Bisognin |
| Sibling | Davide Bisognin (brother) |
| Pets | Maya (deceased), Edgar, Dogy (hedgehog) |
| Tattoos | 22, symbolizing kindness and love |
| Business Ventures | Tsuki Market, Maì, Zoya, Lemon |
| Book | Dream House: A Novel by CutiePieMarzia |
| Social Media | Instagram: @itsmarziapie, Twitter: @MarziaPie |
| Current Residence | Japan |
Conclusion
Marzia Kjellberg’s journey from a YouTube star to a multifaceted entrepreneur and mother is a testament to her resilience and creativity. At 33 years old, with a net worth of $2 million, and married to PewDiePie since 2019, she continues to inspire through her fashion ventures, literary work, and authentic family life. Her story, enriched by personal choices and cultural influences, offers a blueprint for creators navigating fame and purpose.
For more details, visit Marzia’s Instagram, Tsuki Market, or PewDiePie’s Wikipedia.
