Ben and Erin Napier, beloved stars of HGTV’s Home Town, have captured hearts with their authentic charm and talent for transforming homes in Laurel, Mississippi. As of 2025, Ben, aged 41, and Erin, aged 39, boast a combined net worth of $5 million, built through their television success, businesses, and creative ventures. Married since November 22, 2008, their love story began in college, blossoming into a partnership that thrives both on and off-screen. While their salaries remain private, estimates suggest they earn significantly per episode. This article dives into their dating history, biography, and unique contributions to design and community.
Who Are Ben and Erin Napier? A Brief Biography
Ben Napier, born September 24, 1983, and Erin Napier, born August 30, 1985, are a dynamic duo known for their heartfelt approach to home renovation. Hailing from Laurel, Mississippi, they met at Jones County Junior College in 2004, where Erin, a graphic designer, interviewed Ben, a history major, for the yearbook. Their instant connection led to a first date two days later and a proposal in 2007. Their marriage has flourished for over 16 years, producing two daughters, Helen (born 2018) and Mae (born 2021). Their work on Home Town, which premiered in 2016, showcases their commitment to revitalizing their hometown through thoughtful design.
| Attribute | Details |
|---|---|
| Full Name | Ben Napier (Benjamin T. Napier), Erin Napier (Erin Suzanne Rasberry Napier) |
| Date of Birth | Ben: September 24, 1983; Erin: August 30, 1985 |
| Age (2025) | Ben: 41; Erin: 39 |
| Birthplace | Laurel, Mississippi (both) |
| Education | Jones County Junior College, University of Mississippi (both) |
| Occupation | Ben: Woodworker, TV Host, Entrepreneur; Erin: Designer, Author, TV Host |
| Marital Status | Married since November 22, 2008 |
| Children | Helen Napier (born January 4, 2018), Mae Napier (born May 28, 2021) |
| Notable Shows | Home Town (2016–present), Home Town Takeover, Home Town Kickstart |
| Businesses | Laurel Mercantile Co., Scotsman Co., Lucky Luxe LLC |
| Books | Make Something Good Today (2018), The Lantern House (2022) |
Ben and Erin Napier’s Net Worth in 2025
Ben and Erin Napier’s net worth is estimated at $5 million in 2025, a testament to their multifaceted careers. Their primary income sources include their HGTV shows, notably Home Town, which has aired over 100 episodes across eight seasons, and spin-offs like Home Town Takeover and Home Town Kickstart. Industry insights suggest HGTV stars of their caliber earn $30,000–$50,000 per episode, though exact salaries are undisclosed. Their businesses, Laurel Mercantile Co. and Scotsman Co., sell American-made goods and handcrafted furniture, contributing significantly to their wealth. Additionally, Erin’s books, including The Lantern House, and public speaking engagements bolster their finances. For comparison, other HGTV stars like Chip and Joanna Gaines have a reported net worth of $50 million each, highlighting the Napiers’ steady but less astronomical rise.
Married Life: A Love Story That Inspires
Ben and Erin’s married life is a cornerstone of their appeal. After meeting on December 7, 2004, their romance moved swiftly. “Six days after we met, I knew I wanted to marry her,” Ben shared on Instagram in 2018. Their engagement took place on September 21, 2007, at Square Books in Oxford, Mississippi, where Ben proposed with a ring and a handmade leather-bound book. Their wedding at the University of Mississippi’s Paris Yates Chapel was a blend of elegance and Southern charm, with Erin wearing a lace gown. Now, after 16 years of marriage, they continue to celebrate milestones with throwback photos and heartfelt gestures, like Ben’s annual tradition of crafting a book for Erin. Their commitment extends to parenting, with Erin noting, “We do everything together for our girls, Helen and Mae.”
Dating History: College Sweethearts to Power Couple
Ben and Erin’s dating history is a classic tale of love at first sight. Erin had a crush on Ben, a popular figure on campus, before their fateful meeting in the yearbook office. “He made everyone feel special,” Erin recalled in a 2022 Instagram post. Their first date in Hattiesburg, Mississippi, sparked a whirlwind romance, with Ben confessing his love four days later. Unlike many celebrity couples, their dating history is singular—they’ve been each other’s only significant partners, a rarity in the public eye. This authenticity resonates with fans, who admire their unwavering devotion. Their story contrasts with modern dating trends, where fleeting connections dominate, offering a refreshing narrative of enduring love.
Salary Insights: How Much Do Ben and Erin Earn?
While exact salary figures for Ben and Erin Napier are not publicly disclosed, estimates suggest they earn $30,000–$50,000 per episode of Home Town, based on industry standards for top HGTV hosts. Their income is diversified through Laurel Mercantile Co., which sells heirloom wares, and Scotsman Co., featuring Ben’s woodworking. Erin’s authorship, including bestsellers like Make Something Good Today, adds to their revenue. Public speaking engagements, often through agencies like the Harry Walker Agency, further enhance their earnings. Their financial success reflects strategic branding and a commitment to American craftsmanship, setting them apart from peers who rely solely on TV income.
Unique Contributions and Community Impact
Beyond their on-screen charisma, Ben and Erin have revitalized Laurel, Mississippi, through economic and cultural initiatives. Laurel Mercantile Co., co-owned with friends, employs local artisans and promotes American-made goods, creating 85 jobs through Scotsman Manufacturing by 2022. Their renovations, like the 1900 Victorian home featured in Home Town, preserve historical integrity while modernizing spaces. Erin’s artistic vision and Ben’s woodworking skills create homes that tell stories, as seen in The Lantern House, inspired by their daughters. Their commitment to community is evident in their support for organizations like Children’s of Mississippi, showcasing a purpose-driven approach that transcends typical HGTV fame.
Personal Insights and Real-World Impact
Having followed the Napiers’ journey, I’ve seen how their authenticity resonates. A case study from Laurel’s tourism board notes a 30% increase in visitors since Home Town premiered, driven by the Napiers’ portrayal of Southern hospitality. Their decision to stay in Laurel, despite opportunities in larger cities, reflects a rebellion against urban-centric success narratives. “The more rebellious thing is going home,” Erin told People in 2022. This choice has inspired small-town entrepreneurs, proving that local impact can yield global influence. Their focus on family—seen in traditions like Valentine’s Day pizza nights—offers a relatable model for balancing career and personal life.
Conclusion: Why Ben and Erin Napier Stand Out
Ben and Erin Napier embody a unique blend of talent, authenticity, and community spirit. At 41 and 39, their $5 million net worth reflects their hard work across television, business, and authorship. Their 16-year marriage, rooted in a college romance, continues to inspire fans, while their salaries and ventures like Laurel Mercantile Co. showcase their entrepreneurial savvy. By staying true to their roots, they’ve redefined success, making Laurel a beacon of Southern charm. Follow their journey on Instagram (@erinapier, @scotsman.co) or explore their work at Laurel Mercantile. For more, check their Wikipedia page.
